This book is unique in combining insights from the field of applied psychology with a through understanding of the investment problem. Behavioural Investing: A Practitioner's Guide to Applying Behavioural Finance explores the biases we face, the way in which they show up in the investment process, and urges readers to adopt an empirically based sceptical approach to investing. The solution lies is designing and adopting an investment process that is at least partially robust to behavioural decision-making errors.
Even once we are aware of our biases, we must recognise that knowledge does not equal behaviour. All too many investors are unaware of the mental pitfalls that await them. Behavioural investing seeks to bridge the gap between psychology and investing.
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